Tips on how to Create Your First One-page Sales Web Site
Most one-page web sites (also called one-page sales letter websites or tiny web sites) have only 1 purpose — to sell a product or service. My change to the one-page web site technique has been a reluctant one, as I hate examining all the product sales copy. However , the facts may lie — one-page websites written like a lengthy sales letter are one of the effective ways to sell you item online. A lot of people don’t actually read anything at all online. Instead, they have a look at a page, searching for info that is certainly bold, within a larger typeface size, in a different color, or in a bulleted format. Therefore, Internet marketers have discovered that the most important information about your merchandise needs to catch the reader’s eyes because they scan the page.
This is what you need to get going:
1 . A niched merchandise for an easily recognizable target market. One-page web sites work best if you have an item for a very specific niche market, as an eBook for you to teach a parrot to, an e-course on how to start your own personal bead jewelry making business, or maybe a set of Compact disks on how to train yourself to play the keyboard. You need to be capable of identify and describe the target market, via determining what the target market requires and what they’ll buy (as very well as just how much they will pay) to what ebooks they browse, what groups/associations do that they belong to, and where they hang out the two on- and offline. Make sure you know something about your target market before going forward to the next step.
2 . A domain name. The domain for your one-page site will need to mirror or perhaps closely look like your product name, or maybe a prominent characteristic of your item. So , for example , if you are a hypnotherapist and you have a podcast that you’re most likely selling means use self-hypnosis to lose weight, in that case you’d desire to try and get a domain name like. Try and get the. com version of your domain name if possible, when that’s not readily available, seek out the hyphenated variation of the. com domain name.
If you have an existing website, your domain can be submitted and masked to an internal page of your website in order that it appears like another website without having to pay for additional hosting. is just where I buy all of my domains, they usually offer area forwarding and masking as an element of their sector registration assistance.
If you don’t actually have a web site, you should determine what your internet business needs will probably be in the next several months to determine what kind of hosting and website products you might need.
four. A give-away. You have two goals for your one-page web site: get the speak to info through your visitors and convert them into repaying customers. The ultimate way to obtain get in touch with info right from a visitor is always to create a related information item (ebook, digital tips booklet, special record, podcast or other sound file, ecourse, video, etc . ) where the content is very compelling that the visitor gladly parts with his/her identity and primary current email address to obtain the cost-free giveaway. You can even create a discount, say a trial period pertaining to $1, and offer access simply to those who offers you their contact info. By providing you their contact information, they have become a warm lead and you will start to build a relationship with them.
4. Your product. There are a variety of products you can create to sell online. Those that are simplest to create and require tiny investment (other than your time and efforts to create them) and are available by an electronic download consist of an ebook or extraordinary report, a podcast (audio recording associated with an interview or telelcass), or an ecourse. Of these, you probably have almost everything you should create a great ebook. I like to recommend that you file format in e-book in a word application program, like Microsoft Phrase. You’ll after that want to format that into a locked PDF document so that it can more difficult to illegally replicate. I likewise encourage you to use a PDF FORMAT program that allows you to create clickable links in the document which means that your buyers can potentially click on websites from your guide. I prefer the Adobe Palaestrian program to produce PDF documents, as Tiling PDF has got both of these features, but there are a variety of low-cost or free of charge programs obtainable that will permit you to convert fundamental word application files to PDF formatting.
To make the product more pleasing, you need to have a protective cover created. This kind of cover can actually serve as the cover from the virtual product, and you can make use of it as an icon in emails in addition to your e-commerce software as a visual representation of your product. There are a number of graphical artists just who create electronic book and other merchandise covers, and several bits of software you can buy to create your own. I have never recently been too pleased with the results from software, and so i hire Heather Colman of, who does an unbelievable job.
five. A payment processing. In order to acquire payments, you have to be able to consider credit card obligations online. The merchant account business needs to give a “virtual terminal”, which allows you to enter and process ventures online and interfaces with your shopping cart software program. The most commonly used virtual terminal is the fact provided by. Understand what want to invest in a payment processing, you can begin through the use of third-party processors like PayPal or ClickBank, but they deliver less versatility than a complete merchant company.
6. Shopping cart software. Ultimately, the shopping cart software is a workhorse for yourself and enable one to automate many functions of the online business. The cart i highly recommend is,, which offers a wide selection of flexibility in how you list and pack products, provides buyers a 24-hour down load URL to get downloading your electronic product, has built/in autoresponders so that you can automatically follow up with your potential buyers, and a message broadcast function so that you can submit special updates to the customers or prospective buyers on your list.
7. A squeeze page. A squeeze page offers the visitor usage of some bit of information as a swap for visitors parting with his name and primary email address. The info has been “squeezed” out of the visitor, hence the name with the page. In this particular page you’ll want to have an eye-catching graphic, convincing headline, a quick list of rewards that the visitor will receive in case the visitor provides you with his speak to info instantly, and a form for the visitor to submit to receive the info.
8. The sales letter web page. This is the primary sales page of your one-page internet site, containing an extensive sales letter with benefits of your product and testimonials of others who’ve used the product, In which formula to get writing a highly effective one-page sales letter site, and I use a course called Immediate Sales Letter Electrical generator, that helps myself by requesting me a number of questions that could enable me to create the copy for the webpage. The system for a one-page sales letter web-site is generally an attention-getting topic, a strong beginning statement, body of the letter that traces the features and benefits of what you’re supplying, the actual present itself, and next asking for someone buy. Most web pages are built very in the same way. If you look at some web sites of the major Internet marketers, you’ll find this style applied again and again.
on the lookout for. Follow-up automotive responders. The chance to continue to touch base and “touch” your prospective customers is key in developing a romance with them so that they move from a prospective buyer to a purchasing customer. I usually create a series of 6-10 approximately autoresponders which can be sent out above the 3 weeks using a purchase to check on in with the purchaser, as well as to interest the purchaser within item. The shopping cart service plan I use includes autoresponders constructed in. Other www.bwlc.com trusted autoresponder offerings include and.
10.. Traffic to the site. Your own site is only one web page, it will be practically ignored inside the organic search engine ranking procedure. There’s simply not enough content to warrant an excellent ranking on any key phrase you might choose. The easiest way to travel traffic to a one-page internet site is to pay for keywords, or pay-per-click advertising. Google’s Ppc, and Yahoo’s Search Marketing (formerly Overture) are two of the best-known ppc advertisers. Google is probably the simplest with which to start out.
Completing a one page internet site won’t happen overnight. However , with a piece of research, great copywriting, and a marketing arrange in place, a one-page web site can easily be a profit centre for your organization.